Darwin Uncovers Emerging Buzz Over UCLA Tuition Hike

  

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Here is an example of how the Darwin Awareness Engine ™ can uncover breaking news before it hits the mainstream press.  We have the concept of rising and falling stars as topics gather or lose momentum on the Web.  These rising and falling starts are displayed in a ticker tape type across the top of the Darwin screen.

Recently, Thierry Hubert noticed an acceleration or rising star on the term – tuition hike.  He looked at the formal mainstream media and found nothing. Then he looked at informal media through Darwin and found a lot of content is a variety of related themes as displayed on the Scan Cloud™.  For example, there was a video of UCLA students protesting the tuition hike at their school.  There are several other sites with similar videos. It appeared to be a coordinated by the UCLA students through social media. Here is a link to a video of the Darwin screens and results. 

We found a similar example recently, when we saw that the Latino community was organizing through social media to get rid of Lou Dobbs on CNN. This social media effort appeared through Darwin before it was picked up by the mainstream press